PDMRG - Market Research and Consulting Who we are
  • research@pdmrg.net

Who we are

++ Here is some basic information about us:

+ We are in business since 2009

+ PDMRG is part of the EPMRG Group (IRS)

+ We research Europe, America, Africa, and Asia with our own supervision, interviewer, and consultant teams.

+ While our extensive local resources provide knowledge and insights, our global installation ensures the highest quality standards in project management, programming, project execution, data delivery, and customer focus.

++ Our business approach is summarized below:

+ All projects are priced on an individual basis (unfortunately or luckily, we have no price cards).

+ We are pricing at a fixed rate (in USD or any other currency) with guaranteed completion rates and deadlines.

+ All projects can be carried out in both ways, i.e., the client programs the screener and questionnaires, or we program the screener and questionnaires (costs are always identical).

+ Our pricing includes always project management, setup, sample, recruitment, programming of the screener and main questionnaire (if applicable), fieldwork, distribution of the incentives, and data delivery (if applicable) in Excel, CSV, ASCII or SPSS (a sample data file with instructions will be delivered once the programming of the initial script is completed).

+ All programming tasks are finalized during the setup time (if applicable).

+ We will use either ‘The Survey System’ or ‘Sawtooth Software’ for programming (if applicable) – all scripts (programmings) can be tested online before ‘going live’ into the field (if applicable).

+ Our platforms ‘The Survey System’ and ‘Sawtooth Software’ automate the data collecting processes (CATI, CAPI and CAWI).

+ Once a project has been awarded, our accounting team will supply an official purchase order, an invoice (including bank details and payment instructions), and additional documentation (if needed).

+ Before the project setup starts, it is required to pay 50% of the project fee and 100% of the incentives.

+ The remaining 50% of the project fee is due net 20 days after the entire delivery of the project.

+ Starting projects without payment is prohibited by our company policy because of past bad experiences.

+ We are unfortunately not working with checks to accept payments. We accept payments (bank wires) via SWIFT (all currencies), SEPA (Euro-€), and CHAPS (GBP-£).

+ We are using checks, PayPal and other payment methodologies to send out incentives to the respondents (depending on regional-based habits and acceptances). All incentives are directly ‘passed on’ to the respondents after they pass our quality control processes (1-3 business days).

+ We are not organizing ‘point collections’ or ‘sweepstakes’ for incentivization due to quality reasons, i.e., to deliver the highest data quality.

+ Direct in-house resources (such as accounting, contracting, consultants, project management, programming, DP, supervision, sampling, and interviewing) result in very reasonable costs.

+ The CVs of our moderators (if needed for qualitative projects) are supplied after the project has been awarded (moderators need to be selected during project setup).

++ Interviewers and Recruiters Trainings (QC):

+ To ensure that the data collected, and the recruitments screened are of the highest quality, our interviewers/recruiters are trained according to industry standards.

+ Our project supervisors conduct in-depth project briefings with the interviewing/recruitment staff prior to the start of the project (all projects are carried out in native languages and with regional interviewers that are physically located in the country we bid on).

+ Interviewers/recruiters are briefed on the survey’s objectives, handling of complex survey questions, gaining respondent cooperation, screening for eligibility, reading interviewer and recruiter instructions, reviewing skip patterns, probing for specific questions on the survey instrument, and protecting respondent confidentiality.

++ Here are a few reasons why our interviewer/moderator teams are uniquely qualified:

+ On average, 1,5 years of experience
+ 75% have a 4-year college degree
+ Ongoing training conducted by our coaches and mentors
+ Passed all background checks
+ Demonstrated written/spoken proficiency in reading, writing, and interpersonal skills

++ Special skills:

+ Our interviewer teams make the interview a conversation, not an examination
+ They bring shy or nervous respondents out of their shells
+ They never take over
+ They provide closure to every respondent
+ They understand their real needs

++ All our qualitative interviewer/moderator teams have a degree in:

++ Anthropology and/or
++ Geography and/or
++ Psychology and/or
++ Social sciences and/or
++ Sociology

++ Guidelines:

PDMRG adheres to the guidelines of the American Association for Public Opinion Research (AAPOR), ESOMAR (European Society for Opinion and Marketing Research), European Survey Research Association (ESRA), European Pharmaceutical Market Research Association (EPHMRA), Insights Association, and World Association for Public Opinion Research (WAPOR).

++ Here are some statistics about us:

+ We are in a position to access 775 CATI stations and 2.005 CAPI tablets located worldwide
+ PDMRG conducted N=189.461 telephone interviews (CATI) and N=89.768 face-to-face interviews (CAPI) around the world in 2023
+ Our statistics indicate that in 2023, we did averagely conduct 244 telephone interviews per CATI station and 45 face-to-face interviews per CAPI tablet

At PDMRG capacity is not a concern. Everything is a matter of planning!

PDMRG is your One-Stop Shop Partner for Innovative Research & Fieldwork Worldwide!

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